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    <fireside:genDate>Sat, 11 Apr 2026 17:52:51 -0500</fireside:genDate>
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    <title>PR Resolution podcast - Episodes Tagged with “Social Impact Metrics”</title>
    <link>https://podcast.coveragebook.com/tags/social%20impact%20metrics</link>
    <pubDate>Mon, 31 Jul 2023 12:00:00 +0100</pubDate>
    <description>Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' &amp; 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications.
In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon.
Summarised in plain language, this PR podcast is informative,  often amusing and always under and hour, so you can be clued up before your next Zoom call.
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>The straight-talking Public Relations podcast that gives you the information you need to find your own PR direction.</itunes:subtitle>
    <itunes:author>Stella Bayles</itunes:author>
    <itunes:summary>Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' &amp; 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications.
In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon.
Summarised in plain language, this PR podcast is informative,  often amusing and always under and hour, so you can be clued up before your next Zoom call.
</itunes:summary>
    <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6b92eed4-60c1-4c6c-a465-75c6e7834e87/cover.jpg?v=2"/>
    <itunes:explicit>no</itunes:explicit>
    <itunes:keywords>public relations, PR, future PR, PR measurement, measure PR, Public Relations workflow, digital PR, online marketing, PESO</itunes:keywords>
    <itunes:owner>
      <itunes:name>Stella Bayles</itunes:name>
      <itunes:email>stella@coveragebook.com</itunes:email>
    </itunes:owner>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Business">
  <itunes:category text="Careers"/>
</itunes:category>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<item>
  <title>How Crime Journalism led to a Leading UK Charity PR Newsroom </title>
  <link>https://podcast.coveragebook.com/rimejournalismtocharitynewsroom</link>
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  <pubDate>Mon, 31 Jul 2023 12:00:00 +0100</pubDate>
  <author>Stella Bayles</author>
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  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Stella Bayles</itunes:author>
  <itunes:subtitle>In this episode I’m joined by Martin McGlown who was once a crime journalist at the London Evening Standard newspaper and went on to head-up media relations at the world's leading cancer charity; Cancer Research UK. 

We talk about the moment Martin made his career-defining decision and why he and the charity have never looked back.

We cover the changing media landscape and how Martin’s journalism background and skills have shaped the way his team operate as a newsroom.

Martin shares the Cancer Research UK overall objective and how that flows into his team’s strategy and KPIs.

He also talks about the importance of budget scrutiny in the charity sector and the work his team does in-house in order to make the most of the donations made to Cancer Research

Martin also shares some of their memorable campaigns that PR delivers so well; educating and raising awareness of prevention and treatments to help people live longer and better lives. And ultimately Beat Cancer.</itunes:subtitle>
  <itunes:duration>45:54</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6b92eed4-60c1-4c6c-a465-75c6e7834e87/cover.jpg?v=2"/>
  <description>In this episode I’m joined by Martin McGlown who was once a crime journalist at the London Evening Standard newspaper and went on to head-up media relations at the world's leading cancer charity; Cancer Research UK. 
We talk about the moment Martin made his career-defining decision and why he and the charity have never looked back.
We cover the changing media landscape and how Martin’s journalism background and skills have shaped the way his team operate as a newsroom.
Martin shares the Cancer Research UK overall objective and how that flows into his team’s strategy and KPIs.
He also talks about the importance of budget scrutiny in the charity sector and the work his team does in-house in order to make the most of the donations made to Cancer Research
Martin also shares some of their memorable campaigns that PR delivers so well; educating and raising awareness of prevention and treatments to help people live longer and better lives. And ultimately Beat Cancer. Special Guest: Martin McGlown.
</description>
  <itunes:keywords>public relations, stella bayles, charity PR, non profit PR, social impact metrics, charity donations, cancer research UK, cancer awareness </itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode I’m joined by Martin McGlown who was once a crime journalist at the London Evening Standard newspaper and went on to head-up media relations at the world&#39;s leading cancer charity; Cancer Research UK. </p>

<p>We talk about the moment Martin made his career-defining decision and why he and the charity have never looked back.</p>

<p>We cover the changing media landscape and how Martin’s journalism background and skills have shaped the way his team operate as a newsroom.</p>

<p>Martin shares the Cancer Research UK overall objective and how that flows into his team’s strategy and KPIs.</p>

<p>He also talks about the importance of budget scrutiny in the charity sector and the work his team does in-house in order to make the most of the donations made to Cancer Research</p>

<p>Martin also shares some of their memorable campaigns that PR delivers so well; educating and raising awareness of prevention and treatments to help people live longer and better lives. And ultimately Beat Cancer.</p><p>Special Guest: Martin McGlown.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode I’m joined by Martin McGlown who was once a crime journalist at the London Evening Standard newspaper and went on to head-up media relations at the world&#39;s leading cancer charity; Cancer Research UK. </p>

<p>We talk about the moment Martin made his career-defining decision and why he and the charity have never looked back.</p>

<p>We cover the changing media landscape and how Martin’s journalism background and skills have shaped the way his team operate as a newsroom.</p>

<p>Martin shares the Cancer Research UK overall objective and how that flows into his team’s strategy and KPIs.</p>

<p>He also talks about the importance of budget scrutiny in the charity sector and the work his team does in-house in order to make the most of the donations made to Cancer Research</p>

<p>Martin also shares some of their memorable campaigns that PR delivers so well; educating and raising awareness of prevention and treatments to help people live longer and better lives. And ultimately Beat Cancer.</p><p>Special Guest: Martin McGlown.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>How one PR report is helping gain funding to connect Dads with soul</title>
  <link>https://podcast.coveragebook.com/thirtyfivecharity</link>
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  <pubDate>Wed, 24 Aug 2022 21:00:00 +0100</pubDate>
  <author>Stella Bayles</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/6b92eed4-60c1-4c6c-a465-75c6e7834e87/b61c6404-8cbf-4ddf-958f-4bdb9e7ef757.mp3" length="31898319" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Stella Bayles</itunes:author>
  <itunes:subtitle>Stella Bayles interviews Dan Flanagan, founder of the growing community interest group 'Dad La Soul'. 

From humble beginnings of group of 14 dads getting together for a play date with their kids, ‘Dad La Soul’ is now a globally recognised Community Interest company that connects over 2.5k dads through art, tech and music events &amp; in turn helps them beat loneliness, and live happy lives.

Dad La Soul attributes a lot of its growth and success down to PR, and specifically their PR &amp; social impact report that has become popular among funders, partner stakeholders and volunteers.

In this podcast interview Dan shares;
- How PR has helped build their network, attract new funding and sign up volunteers
- Why Dad La Soul was recently namechecked in parliament 
- How proving social change from PR coverage for non profits and charities is essential
- How a PR report can be adapted into a heavy-hitting social impact report 

This podcast is essential-listening for anyone working in-house at agencies specialising in charity,  non-profit or community interest movements. 

Its has useful tips for anyone targeting parents, and its also definitely an episode for all the dads out there!</itunes:subtitle>
  <itunes:duration>33:13</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6b92eed4-60c1-4c6c-a465-75c6e7834e87/cover.jpg?v=2"/>
  <description>Stella Bayles interviews Dan Flanagan, founder of the growing community interest group 'Dad La Soul'. 
From humble beginnings of group of 14 dads getting together for a play date with their kids, ‘Dad La Soul’ is now a globally recognised Community Interest company that connects over 2.5k dads through art, tech and music events &amp;amp; in turn helps them beat loneliness, and live happy lives.
Dad La Soul attributes a lot of its growth and success down to PR, and specifically their PR &amp;amp; social impact report that has become popular among funders, partner stakeholders and volunteers.
In this podcast interview Dan shares;
- How PR has helped build their network, attract new funding and sign up volunteers
- Why Dad La Soul was recently namechecked in parliament 
- How proving social change from PR coverage for non profits and charities is essential
- How a PR report can be adapted into a heavy-hitting social impact report 
This podcast is essential-listening for anyone working in-house at agencies specialising in charity,  non-profit or community interest movements. 
Its has useful tips for anyone targeting parents, and its also definitely an episode for all the dads out there!
Also see:
The measurement webinar: 'How to prove social impact from PR results' (https://www.youtube.com/watch?v=AhPceaQznXA)
 Stella is joined by data analyst and communications measurement expert Kristian Foged to find out how to prove PR efforts contribute to overall charity objectives. Whether you are trying to increase donations, source funding or attract volunteers through PR, this webinar will give you the tools you need to tell your success story. Follow Stella on Twitter @stellabayles
 Special Guest: Dan Flanagan .
</description>
  <itunes:keywords>public relations, stella bayles, dan flanagan, charity PR, non profit PR, social impact report, social impact metrics, social measurement, charity funding  </itunes:keywords>
  <content:encoded>
    <![CDATA[<p>Stella Bayles interviews Dan Flanagan, founder of the growing community interest group &#39;Dad La Soul&#39;. </p>

<p>From humble beginnings of group of 14 dads getting together for a play date with their kids, ‘Dad La Soul’ is now a globally recognised Community Interest company that connects over 2.5k dads through art, tech and music events &amp; in turn helps them beat loneliness, and live happy lives.</p>

<p>Dad La Soul attributes a lot of its growth and success down to PR, and specifically their PR &amp; social impact report that has become popular among funders, partner stakeholders and volunteers.</p>

<p>In this podcast interview Dan shares;</p>

<ul>
<li>How PR has helped build their network, attract new funding and sign up volunteers</li>
<li>Why Dad La Soul was recently namechecked in parliament </li>
<li>How proving social change from PR coverage for non profits and charities is essential</li>
<li>How a PR report can be adapted into a heavy-hitting social impact report </li>
</ul>

<p>This podcast is essential-listening for anyone working in-house at agencies specialising in charity,  non-profit or community interest movements. </p>

<p>Its has useful tips for anyone targeting parents, and its also definitely an episode for all the dads out there!</p>

<p>Also see:<br>
<a href="https://www.youtube.com/watch?v=AhPceaQznXA" rel="nofollow">The measurement webinar: &#39;How to prove social impact from PR results&#39;</a></p>

<p> Stella is joined by data analyst and communications measurement expert Kristian Foged to find out how to prove PR efforts contribute to overall charity objectives. Whether you are trying to increase donations, source funding or attract volunteers through PR, this webinar will give you the tools you need to tell your success story. Follow Stella on Twitter @stellabayles</p><p>Special Guest: Dan Flanagan .</p><p>Links:</p><ul><li><a title="The Dad La Soul social impact report " rel="nofollow" href="https://share.coveragebook.com/b/7de79791391e7944">The Dad La Soul social impact report </a></li></ul>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Stella Bayles interviews Dan Flanagan, founder of the growing community interest group &#39;Dad La Soul&#39;. </p>

<p>From humble beginnings of group of 14 dads getting together for a play date with their kids, ‘Dad La Soul’ is now a globally recognised Community Interest company that connects over 2.5k dads through art, tech and music events &amp; in turn helps them beat loneliness, and live happy lives.</p>

<p>Dad La Soul attributes a lot of its growth and success down to PR, and specifically their PR &amp; social impact report that has become popular among funders, partner stakeholders and volunteers.</p>

<p>In this podcast interview Dan shares;</p>

<ul>
<li>How PR has helped build their network, attract new funding and sign up volunteers</li>
<li>Why Dad La Soul was recently namechecked in parliament </li>
<li>How proving social change from PR coverage for non profits and charities is essential</li>
<li>How a PR report can be adapted into a heavy-hitting social impact report </li>
</ul>

<p>This podcast is essential-listening for anyone working in-house at agencies specialising in charity,  non-profit or community interest movements. </p>

<p>Its has useful tips for anyone targeting parents, and its also definitely an episode for all the dads out there!</p>

<p>Also see:<br>
<a href="https://www.youtube.com/watch?v=AhPceaQznXA" rel="nofollow">The measurement webinar: &#39;How to prove social impact from PR results&#39;</a></p>

<p> Stella is joined by data analyst and communications measurement expert Kristian Foged to find out how to prove PR efforts contribute to overall charity objectives. Whether you are trying to increase donations, source funding or attract volunteers through PR, this webinar will give you the tools you need to tell your success story. Follow Stella on Twitter @stellabayles</p><p>Special Guest: Dan Flanagan .</p><p>Links:</p><ul><li><a title="The Dad La Soul social impact report " rel="nofollow" href="https://share.coveragebook.com/b/7de79791391e7944">The Dad La Soul social impact report </a></li></ul>]]>
  </itunes:summary>
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