Daniel Johnson-Kim is the Head of Media Liaison for 72Point Inc, which is part of the 50-year-old independent press agency SWNS Media Group. Daniel oversees the distribution and media outreach for 72Point, but before that he worked for more than 10 years as a journalist, editor and graphic designer for places like The New York Daily News, News Corp and other media organizations. Daniel worked as Head of Content at The News and oversaw the homepage, design, social media and interactive storytelling units at the more than 100-year-old news organization.
April 30th, 2020 | 45 mins 19 secs
digital pr, media relations, news, public relations
The PR industry has had to adapt to a huge change recently. Not only have many comms strategies had to change, we've never had a news agenda like this.
In this episode I'm joined by news experts from 72Point, part of SWNS Media Group which is an independent press agency working directly with major news-desks in the United States and the UK.
I interview Daniel Johnson-Kim and Rick Maughan, Heads of Editorial and Media Liaison at 72Point Inc, New York, to discuss the changes at the major news-desks and how to sensitively navigate them.