Jerrid Grimm is the co-founder of Pressboard, a marketplace for brands and publishers to connect and create stories.
With over 15 years in the paid media indusrty and more recent experience in earned media, Jerrid has built up a genuine love and appreciation for combining the two worlds. and its here that is Pressboards' new sweetspot 'Boost', a new system that helps brands and startups boost their press coverage.
July 11th, 2019 | 35 mins 56 secs
digital pr, jerrid grimm, media relations, news, paid media, peso, public relations, stella bayles
With the more content being generated than ever before our hard-earned editorial coverage is being buried on publisher sites faster than you can say 'public relations'! But what if there was a way to keep it in front of people for longer?
In this episode, I interview Jerrid Grimm, co-founder of Pressboard on an emerging area of marketing where PR meets paid and editorial stories can be boosted to a bigger audience.